We redesigned LIVSANE Galenska’s packaging to bring clarity, consistency, and visual impact to the shelves. The goal was to elevate recognition and communicate function at a glance.
The redesign began by identifying key issues: inconsistent visuals, complex graphics, and unclear category separation. We introduced a simple yet distinctive visual system centered around an existing logo element. This was paired with custom pictograms and a clear color-coded structure, ensuring instant product understanding. Every design choice reinforced brand recognition while simplifying navigation for customers. The new system balances aesthetics with functionality, bringing a contemporary and unified look to the entire range.